Doha: The Qatar Media Corporation (QMC) and Media City Qatar have entered into a strategic partnership aimed at enhancing cooperation in content creation, digital innovation, and talent development within the Qatari media sector. This collaboration was formalized with the signing of a Memorandum of Understanding (MoU) on Tuesday.
According to Qatar News Agency, the MoU was signed by Abdullah Ghanim Al Binali Al Muhannadi, Director of the International Cooperation and Agreements Office at QMC, and Hamad Omar Al Mannai, CEO of Media City Qatar. The agreement outlines plans for the co-production of television programs, feature films, documentaries, and cinema. This initiative is expected to create new opportunities for the growth and expansion of companies licensed by Media City Qatar.
The partnership aims to support the development of creative talent and the advancement of shared infrastructure. It will also expand practical training programs, leveraging the expertise of both institutions to support students and early-career professionals. Additionally, QMC will become an integral part of the Media City Qatar ecosystem, which includes content creators, service providers, technology companies, and distribution platforms.
Abdullah Ghanim Al Binali Al Muhannadi emphasized that the cooperation with Media City Qatar will open new horizons for creative content and innovation. He highlighted the potential to enhance the quality and diversity of programming by combining QMC's broadcasting expertise with Media City Qatar's creative capabilities and international network.
Hamad Omar Al Mannai, CEO of Media City Qatar, pointed out that the MoU marks a significant step in strengthening cooperation between the two national media institutions. He noted that merging Media City Qatar's creative ecosystem with QMC's legacy will result in unique content, accelerate digital transformation, and foster the development of the next generation of talent.