Doha:Visit Qatar's "Arrivals" campaign has been awarded Best Alternative Identification Technology at the 2026 Digiday Technology Awards.
According to Qatar News Agency, this recognition highlights the campaign's privacy-first strategy, which effectively reaches audiences without relying on third-party cookies or personal identifiers. Visit Qatar collaborated with Hearts United and Seedtag to deliver this global campaign.
The "Arrivals" campaign, launched in November 2025, was set in Hamad International Airport's arrivals terminal and featured cinematic storytelling with appearances by international talent. It aimed to capture the excitement of arriving in Qatar, while showcasing the nation's cultural identity, hospitality, and range of events.
This award underscores Visit Qatar's commitment to using innovative technology in digital marketing, ensuring relevant audience engagement within a shifting digital privacy environment. The Digiday Technology Awards celebrate advancements in technology and digital solutions in the media and marketing sectors worldwide.